Add LocalBusiness schema for local AI citations
LocalBusiness or Organization JSON-LD helps parsers understand name, area, and contact — only when those facts appear in visible HTML. Follow the steps below on your stack, then re-check the live URL.
LocalBusiness or Organization JSON-LD helps parsers understand name, area, and contact — only when those facts appear in visible HTML.
We remember this on this browser so the next guide opens with the same CMS.
At a glance
| Time | ~20 min |
|---|---|
| Category | SEO |
| Steps | 4 |
| Stacks | WordPress, Shopify, Webflow, Next.js, HTML, more |
Steps
Pick LocalBusiness (or Organization) when the page is about one location or service area.
Match name, address, phone, and area served to visible copy and your profiles.
Do not invent ratings, prices, or credentials in schema.
Validate with Google Rich Results Test after publish.
In HTML / static
Paste the <script type="application/ld+json"> in <head>.
Snippet
<script type="application/ld+json">
{
"@context": "https://schema.org",
"@type": "WebPage",
"name": "Page title"
}
</script>FAQ
- What does “Add LocalBusiness schema for local AI citations” fix?
- LocalBusiness or Organization JSON-LD helps parsers understand name, area, and contact — only when those facts appear in visible HTML.
- How long does this usually take?
- About 20 minutes on most CMS and code stacks when you already have access to edit the page.
- Where do I start?
- Start with: Pick LocalBusiness (or Organization) when the page is about one location or service area. Then use the platform picker on this page for placement notes.