Pricing pages AI can quote accurately
Pricing pages AI can quote state plan names, limits, who each tier is for, and what changes at upgrade — in visible text, not only image tables or tooltip-only details.
When models summarize “what does it cost?”, they need plans and limits in HTML text — not a PNG of your pricing table.
What models need from pricing pages
Structure for accurate quotes
Lead with who pays for what
A short capsule: “Three plans for teams of … — Free includes …, Pro adds …”
Comparison table in HTML
Use a real <table> or definition lists, not a screenshot.
Footnotes for exclusions
Usage caps, overages, and “contact sales” tiers should be written out to reduce hallucinated inclusions.
What to check on your page
Does schema invent prices?
Never add Offer markup for prices that are not visible or that change via personalization without a public baseline.
Is the page indexable?
noindex on pricing is common during experiments — and it also blocks many AI fetches.
FAQ
What about personalized pricing?
Publish a public baseline or ranges, then note that final quotes may vary. Do not put private quotes in schema.
Should pricing be on the homepage?
A dedicated pricing URL with clear structure usually extracts better than a homepage modal.